Watch What You Eat / Netflix x Deliveroo

We all have a hard time deciding what to watch on Netflix, but we easily crave food. So, we launch an integrated campaign called “Watch what you eat” to let the food that we order decide what we should watch. Netflix to partner with Deliveroo where we will paste ad print suggestions of TV series / films on what to watch. When the food arrives, it comes as a complete experience of eating and watching a foreign show. We will also create a Geo-fencing activation around our partner restaurants, where more series/films will be suggested when you are nearby. We believe that Netflix is the bridge that connects food and language.